Nokia smartphones outsold OnePlus, Sony, HTC, Lenovo in Q4 2017

By : |February 14, 2018 0

HMD Global has managed to sell over 4 million Nokia smartphones in the last quarter of 2017, according to a twitter thread from Counterpoint Research analyst Neil Shah. Counterpoint stated that around 4.4 million Nokia smartphones were sold in Q4 of last year, putting it at the 11th spot overall.

HMD surpassed some of the most famous smartphone brands including HTC, Sony, Google, Lenovo, OnePlus in terms of smartphone sales. The researcher mentioned that due to the surge in smartphone sales, HMD Global became the number 1 smartphone brand in Vietnam and several Middle Eastern markets. HMD Global also managed to get into the top 3 group in the UK smartphone market. While in Russia, HMD was among the top 5 smartphone manufacturers.

According to Counterpoint Research analyst Neil Shah, HMD Global also increased Nokia’s share of the feature phone market to 15 percent, making it the world’s No.1 feature phone brand. This means Nokia is now 6th mobile phone brand globally with a market share of 5 percent (combining the market share for both smartphones and feature phones).

Combined, HMD Global is said to have shipped 25.1 million units of feature phones and smartphones in Q4 2017, a growth of 54 percent quarter over quarter compared to the 16.3 million units shipped in Q3 2017.

With HMD Global set to launch multiple Nokia mobile phones at Mobile World Congress later this month, time will tell whether or not 2018 adds to the success of the brand or not.

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