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Google launches Personal Intelligence, a new AI capability within its Gemini system that connects multiple Google apps to deliver more deeply personalised and tailored assistance to individual users.
Rolling out in beta in the U.S. for Google AI Pro and AI Ultra subscribers, this new feature pulls together data from Gmail, Google Photos, Search, and YouTube, with the users’ permission, so Gemini can offer personalised response.
It will soon expand to its free tier version, in more countries, and to its AI mode, Google said.
Announcing Personal Intelligence, a more personalized @GeminiApp designed just for you.
— Google AI (@GoogleAI) January 14, 2026
How it works:
— Customized: With your permission, it reasons across your @Gmail, @YouTube, @GooglePhotos, and Search apps to share hyper-relevant and context-aware responses
— Secure: If… pic.twitter.com/9Y8pfS46de
What Personal Intelligence Does
Personal Intelligence is designed to give Gemini contextual awareness across a user’s Google ecosystem. With it enabled, Gemini doesn’t just respond to isolated prompts, but it can reason across the data you choose to share from connected apps, the search giant said.
For example, it can use information from Gmail for schedules, photos for visual context, and search history for preferences, all at once, to answer questions or provide tailored recommendations.
This capability allows the AI to do things like suggest travel plans based on past trips, find specifics buried in messages or images, and recommend products or actions based on your activity, all while keeping interactions within the Gemini app, it said.
Opt-in By Design
Google said Personal Intelligence is opt-in by design: users must enable it and choose exactly which apps are connected. The company emphasizes that data already resides securely on Google’s servers, and nothing is sent elsewhere to personalize the experience. It also states that, even with access, Gemini won’t proactively draw inferences about sensitive topics like health unless asked directly.
Further, Google clarified that the system does not train AI models on your personal content directly; instead, it trains on interactive prompts and responses to improve capabilities.
Data And Privacy Concerns
The main promise of Personal Intelligence is ‘context-aware assistance’: instead of generic replies, Gemini can reflect a user’s unique patterns and needs.
However, this deeper integration with personal data brings privacy and ethics considerations. Even with opt-in controls, some users and privacy advocates are worrying about centralizing access to highly sensitive information, such as emails and photos, due to risks of unintended exposure or misinterpretation.
Google’s approach of limiting assumptions on sensitive topics and securing data on its servers, is an attempt to mitigate this, but debates around trust and transparency in AI personalization persist outside of Google’s assurances.
Google’s Personal Intelligence marks a significant step toward contextual, deeply personalized AI assistance, moving beyond single-app answers toward a more integrated user experience. While it promises smarter, more relevant responses by reasoning across connected apps, the feature also raises important questions about data control, privacy boundaries, and user trust. As Google expands availability and refines its privacy safeguards, how users balance personalization benefits with comfort around data use will shape the broader adoption of this next wave of AI.
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