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Homelane partners Pepperfry to leverage its huge customer base

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CIOL Writers
New Update
Pepperfry raises Rs 250 cr in a fresh round of funding

In a bid to multiply the sales channel for its modular kitchen and wardrobe concept, Bangalore-based HomeLane has partnered with Pepperfry.

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With this partnership, HomeLane is hoping to expand its offerings to customers by backing the widespread Pepperfry delivery network and expansive customer base.

Owned by Homevista Decor and Furnishing, HomeLane provides customized fixed furniture solutions from design to installation to customers in Bengaluru, Mumbai, Chennai, and Hyderabad.

HomeLane, popular for its high-grade modular kitchens and wardrobes with customized design, manufacturing and installation proficiency, claims to have completed over 1,000 homes in two years.

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Pepperfry, on the other hand, claims a customer base of close to 4 million. Pepperfry’s large item delivery network with a fleet of 400 vehicles, operates from 16 hubs across India serves customers in over 500 cities.

Ashish Shah, founder, and COO of Pepperfry, “Our goal is to help 20 million customers create beautiful homes by 2020. The partnership is a step towards achieving that goal by further enhancing our product portfolio for modular kitchens. The modular furniture segment is growing fast and with our wide selection and price points, we are confident about establishing a leadership position in the modular furniture space."

Pepperfry has also raised more than $160 million from Goldman Sachs, Bertelsmann India Investments, and Zodius Capital among others.