Facebook introduces standalone calendar-backed 'Events' app

Messenger is Facebook’s most successful standalone app and the networking giant is hoping to repeat its success with a new exclusive app for the events service on its platform, which the company says have more than 100 million daily users.

Available only for iOS devices currently, this app is an out-and-out place to find close by things to do and what your friends are up to.

“Today we're announcing Events from Facebook, a new app we designed for event seekers who are passionate about keeping up with nearby events and finding things to do with their friends. Whether you're looking for something to attend this weekend or just wondering what's happening in your area, Events will help get you there,” said the official post.

The app offers a complete list of events that are created or followed by users' Facebook friends, including any updates to events that users have confirmed they're going to, as well as those promoted by pages they follow.

And just like the parent app, you can pick your status for the event, like it, comment and discuss plans on it and even share it from there itself.

Then there is a search tab too. One can search events based on time, location, and interest, and upcoming events can also be browsed via an interactive map. To keep track of events, the app also offers a calendar view, to which existing Google and iCloud calendars can be added, so it's easier for users to make plans.

The app is also expected to be of immense help to Page managers and businesses who organise events frequently. If Zuckerberg’s company announces ways to let them market their events in this app, like they on the main platform, then it’s a win-win for them as well.