YouTube looking to share revenue with users

NEW DELHI, INDIA: Internet giant Google Inc is all set to help users monetize who upload videos on its site on its video-sharing portal YouTube.

The company has launched a pilot in UK and Australia for revenue sharing with its users.

“We have launched pilots in the UK and Australia to help users monetize on their videos which they upload on YouTube. The pilot is being done with select YouTube users who have a long history of being on the video-sharing site,” Sakina Arsiwala, International manager of YouTube told CyberMedia News.

“The end-user monetization and funding mechanism is for achieving diversity, especially for small video producers who are sensitive to the funding,” she said.

Stating that YouTube respects copyrights and individual innovative works seriously, Arsiwala said that the company had launched an audio and video online fingerprinting technology.

“We have launched the online safety and fingerprinting technology as YouTube has a ‘zero-tolerance’ policy against piracy,” she said.

“The fingerprinting technology will automatically identify between the original video content and the one that has been copied and uploaded and will remove the fake one,” Arsiwala added.

While YouTube will continue to be a video-sharing portal, the new video section in Google will search incorporate technology for searching videos online.