NEW DELHI: Xerox Corporation announced an agreement to purchase for $950
million the Tektronix, Inc Color Printing and Imaging Division. The resulting
new Xerox business unit will leverage Tektronix' industry-leading color printing
technologies with Xerox' established line of black-and-white workgroup printers
to offer customers the broadest array of office printing products, available
through a combined and proven indirect distribution network worldwide.
By adding Tektronix' family of Phaser color laser and solid ink printers,
which last year logged nearly $275 million in sales, Xerox will become
Hewlett-Packard's single strongest competitor in office color printing. Xerox
distribution capacity will nearly double to more than 16,000 resellers and
dealers worldwide.
Xerox expects that its color printer operations, based in Webster, NY, will
be blended with those of Tektronix. Plans are being developed to combine
Tektronix research, sales and service operations with current Xerox operations.
Tektronix printing division, with approximately 2,400 employees, is
headquartered in the Portland suburb of Wilsonville, Ore. In addition to the
comprehensive line of printers, the established distribution network and
manufacturing capabilities, Xerox acquires Tektronix associated software and
supplies- including proprietary solid ink technology, which offers unique
advantages in speed, cost per page, and ease of use.