Xerox launches affordable printers

NORWALK,USA: Xerox Corporation has announced the launch of five new printers and multifunction products. The new product line up makes it easier and more affordable for Small and Mid-size Businesses (SMBs) to get more work done on even the tightest of budgets. 

The new offerings range from the $279 Xerox Phaser 3100MFP multifunction printer that prints, copies and scans, to the $1,999 Xerox Phaser 5550 laser printer that speeds printing at a rate of up to 50 pages per minute (ppm). For more features, the new Xerox Phaser 3635MFP multifunction printer, starting at $1,799, is a 35 ppm networked system that includes advanced security options like image overwriting, encryption and authentication tools.

“The goal in today’s competitive business world is to do more while spending less” said Russell Peacock, President, Xerox Office Group. “That’s a challenge, especially for small and mid-size businesses that need to invest in order to grow. Xerox’s portfolio of technology gives these businesses an array of choices to fit the way they work without breaking the bank.” 

The new Phaser black-and-white printers and MFPs join the company’s growing stable of products designed with the small and mid-sized business in mind and play critical roles in Xerox’s overall SMB strategy. In addition to a broader product portfolio, Xerox is expanding its distribution network, making it easier for the SMB market to benefit from the cost and quality advantages of doing business with Xerox. The company’s most notable channel expansion initiatives include the acquisition last year of Global Imaging Systems Inc., in the U.S., and its planned acquisition of Veenman B.V., the largest office technology distributor in the Netherlands. In addition to these distributors, more than 7,000 sales agents and 40,000 technology resellers sell the Xerox brand around the world. 

Reliable, Affordable 

Built on the award-winning Phaser 5500 platform, the Phaser 5550 laser printer features automated tools for easy installation and service. The printer comes with PhaserSMART, an online troubleshooting tool that helps diagnose and solve potential printing issues, preventing maintenance calls and increasing its reliability. Starting at $1,999, the Phaser 5550 produces tabloid-sized prints up to 50 ppm for both single and double-sided pages. 

Recycling 

The Phaser 3635MFP, Phaser 3100MFP, Phaser 5550, Phaser 3250 and Phaser 3600 are part of Xerox’s Green World Alliance. The Xerox Green World Alliance is a worldwide initiative to encourage customers large and small to recycle or dispose of supplies in a manner that minimizes impact to the environment resulting in about 2.7 million cartridges and toner containers being returned in 2006.

Xerox has processed 1.3 million pounds of post-consumer waste toner for reuse, and the plastic bottles customers used to return waste toner to Xerox–nearly 100,000 of them–have been recycled.