Will 24 year olds change the rules and redefine logistics?

Sanghamitra

BANGALORE, INDIA: After graduating from IIT Kharagpur in 2013, three young minds planned to redefine the logistics industry starting from Bangalore and plans to grab the entire $130 billion size market in the span of next few years.

"The idea was conceptualized when I witnessed the gap in the logistics market and felt the need to issue and solve it with a technology enabled platform. With so many product launches happening everyday, logistics become a tedious job. That's where it all started. Although we have moved to a much advanced technology state in many arenas, logistic still remains at a very primitive stage," said Pushkar Singh, founder, LetsTransport, a former employee of ITC.

LetsTransport based in Bangalore, is currently providing intra-city service but is investing much on pilot research in inter city deliveries. From its launch, the company has also acquired Shifter, a Bangalore-based mini-truck procurement service.

"After launching our product in January, we are now entirely focused on the product and building capability. We plan to focus on businesses but yes we think we also have a big potential in B2C component. We want to differentiate our service based on our product and execution of operations only," said Sudarshan Ravi , co-founder, LetsTransport.

He added, "We provide the service 24x7 but thats not the key. We try to deliver a complete logistics solution and standardizing the entire process is the crucial part. We offer customized solutions based on different requirements and serve with all the demands taken care."

The platform right now is GPS enabled which helps to track the vehicles, a user friendly dashboard for clients.The billing is automated and gives point-to-point billing, status updates. A drivers mobile app is also maintained which helps to track and monitor and assign the drivers for the day.

The billing is done on time and distance and not weight. Both the components are captured through the mobile apps which makes it accurate and easier to track. The company charges Rs. 350 for first five kms.

The company plans to bring many more enhancements in the platform. 'Root Planning' will be one of the key features which will help to assign the drop points of the day and make it seamless.

Pushkar Singh, adds, "We are rebuilding the DNA of logistics and aim to give a whole change in customer experience. We are currently working with ITC, startups like SpoonJoy, Chillies, etc. The activities of all these companies differ and so does their requirement. Thus serving with efficiency and providing physical assets is much important. Innovating the supply chain is our aim not just providing trucks."

With a 9 member team right now, the company plans to hire across all verticals and grow its team to a 40-50 team member by the end of six months.

The founders are also in advanced talks with investors and plans to use the investment in technology advancement and bring profound enhancements in the product.