Wiggle gears up global online push with Ogone’s international payment offering

LONDON, UK: Ogone, an Ingenico company, and leading international Payment Service Provider are proud to announce notable successes to date with sporting goods retailer Wiggle.

Offering a range of hi-tech sporting goods, Wiggle's name as a quality sports retailer is now prevalent in markets such as The Netherlands, Germany, Belgium and Austria, thanks to Ogone's bespoke Collect solution.

Before Ogone, Wiggle experienced rapid success across European territories, but was becoming increasingly aware of the growing number of different global payment methods available. It recognised the need to localise its approach, to gain an understanding of how customers wanted to pay as well as how they could navigate around the site.

Considering its initial success via Ogone Collect in The Netherlands in 2010, Wiggle chose to further its reach with the solution in 2012 to boost sales in Germany, Belgium and Austria. Ogone's bespoke online payment solution for Wiggle includes customised individual country pages displaying popular payment options specific to that country, as well as local languages and currencies - to provide a seamless, familiar and therefore trustworthy payment experience from start to finish.