BENGALURU, INDIA: WeP Peripherals is interacting with resellers closely by conducting WeP Panchayat extensively across India. Panchayat is an ongoing program launched to build relationship with resellers.
Unlike a reseller meet, Panchayat aims to bring together few partners in a given location. The invitees are selected resellers around 10 numbers to a maximum of 20. WeP team spends three to four hours with the selected invitees over lunch or dinner and connects with them on latest products; information on the company, their concerns, offering support and value adds their business in terms of sales.
Ashok Dash, National Sales Head, WeP said, “It's an excellent way to connect with channel partners. In a smaller group the interactions are very effective with each participant. The time spent with the partners is very qualitative, which otherwise do not happen in bigger programs. It helps WeP to be acquainted with the ground realities at the remotest places in the market, identify areas of improvement at the same time connecting with partners to do their bit for WeP.”
WeP team has been conducting the Panchayat at least four to six times in a week in each location. From July 2008, WeP has conducted 139 Panchayats in 121 locations in India.
WeP Panchayat is emerging to be a strong platform for WeP to introduce new offerings like retail and POS to the market place.