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WareIQ introduces shipment tracking platform to offer post-purchase experience

WareIQ’s shipment tracking platform will help brands to turn order tracking links into a profitable marketing channel

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CIOL Bureau
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WareIQ introduces shipment tracking platform to offer post-purchase experience

WareIQ has launched a shipment tracking platform for D2C brands to assist clients in providing the best post-purchase experience to their customers. The tracking page feature will help brands create their own customized tracking links and convert them into a profitable marketing channel.

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The company offers a centralized platform connected to a nationwide network of fulfilment centers, last-mile couriers with an AI decision engine allowing brands to deliver on its own platform and various marketplaces.

Introduction of Shipment Tracking Platform aims at creating cross-sell/up-sell opportunities, driving repeat, and educating customers. Sellers can also integrate the customized tracking links to their own websites and let customers track their orders from there.

The process for creating customized links has been simplified as consumers can add their own branding on tracking pages. Retailers can now re-engage their customer base while offering them real-time updates on their products. It can additionally aid them in converting consumers back to their site by adding links to their website on the tracking page.

“WareIQ has always focused on ensuring that brands can offer a better post-purchase experience to their customers and Shipment Tracking Platform is an important step in that direction. We observed customers clicking on tracking links 5 times on an average,” Harsh Vaidya, founder and CEO of WareIQ said.