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Vodafone has invested Rs.300cr in Karnataka circle for network and distribution

Vodafone India, has invested over INR 300 crores on ramping up network and distribution in Karnataka circle over the past twelve months

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Sanghamitra Kar
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BANGALORE, INDIA: Vodafone India, has invested over INR 300 crores on ramping up network and distribution in Karnataka circle over the past twelve months (April 2014-Mar 2015).

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Vodafone as part of an endeavour to be ‘Future Ready’ through closer engagement and enhanced customer experience has been focusing on two key areas of Network and Retail.

Vodafone has added over 400new sites, 67 retail touch points and taken M-Pesa, its Mobile money transfer service, deeper into the migrant pockets to engage more closely with a diverse customer base in Karnataka.

With this expansion, Vodafone has over 9250 2G sites reaching out to customers in over 13850 towns and villages, bringing them under the fold of superior connectivity and seamless service experience.

Vodafone with 9250+ 2G sites in Karnataka covers over 76 percent of the region’s population. Vodafone is also ensuring a seamless 3G roaming experience for its customers across an additional 161 towns and villages in Karnataka.

Mobile Internet continues to be a key strategic growth driver for the circle. This has resulted in Data revenues rising significantly at a growth rate of 68pc YoY. Data now contributes to 17pc of total service revenues of Karnataka Circle.

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