Vocus Webinar explores how to use PRs to drive sales

CIOL Bureau
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Lanham, MD: Vocus, Inc., a leading provider of on-demand software for public relations management, has announced that it will sponsor a free webinar offering small businesses advice on using public relations to not only generate publicity but create sales leads and increase revenue. Titled "Using PR to Drive Sales for Small Businesses," the webinar will be held on Thursday, May 1, 2008 at 2:00 pm ET. To register for the webinar, please visit

Alison Covarrubias with Ladies Who Launch and Heather Dadmanesh, president of MooJoo Ken will discuss how to leverage the latest technologies to increase awareness as well as drive website traffic and boost company sales. The webinar will explore how to distribute online press releases that increase online visibility and offer tips and techniques for developing a simple and cost-effective public relations plan that will drive sales.

Part of Vocus' monthly series, this webinar is designed to provide an educational and informational resource for organizations to gain insight into the best practices for public relations and practical techniques that can be applied to their everyday communications campaigns.