Uberall’s Web solution to boost Coke sales

By : |May 30, 2001 0



PUNE: Leveraging the power of the Internet, Coca-Cola India, better known as
Hindustan Coca-Cola Beverages Pvt. Ltd. has begun implementing an
Internet-enabled sales and distribution solution for their distributors.

Uberall Solutions Ltd. is a Pune-based firm focussed on applied Internet
solutions/e-business development firm. This unique multi-tier state of the art
system, developed using Uberall components, can track outlet-wise secondary
sales across hundreds of distributors and stockists.

The system also records the sales proceeds between a distributor to a retail
outlet.

According to Uberall director Parimal Chanchani, the solution will help
Coca-Cola India to track brand/pack wise sales and stock in their supply chain
and help in a better planning and replenishing their stock.

The sales and distribution system is part of the enterprise application
integration services offered by Uberall, which is in effect a developed form of
an extended ERP system using the Internet for remote operations. Konnect-Sales
and Distribution Solution 0 as it is called is capable of handling over a
million transactions per month covering all HCCBPL product variants at each
location.

The implementation of the solution is in progress in Mumbai, Hyderabad,
Karnataka, Tamil Nadu, Kerala, Maharashtra and West Bengal. When the new system
is in place, the firm can cut down situations of low-stocks, to a minimum and
enhance its marketing strategies with the help of instant feedback from the
market place, he said.

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