Toons to sing mobile tune

NEW DELHI: Cartoon Network hastied up with leading mobile entertainment service provider Nazara Technologies to manage and distribute this service.

It now launches comics of its globally popular and iconic toon stars on mobiles. Comics of kid's favourite Ben 10, The Powerpuff Girls, Johnny Bravo and Dexter will be now available on mobile handsets through India's leading telecom operators that include Airtel, Idea, Reliance Mobile and TATA DoCoMo amongst others.

Siddharth Jain, Vice President and Deputy General Manager - Distribution & Business Operations, South Asia, Turner International India Pvt. Ltd, said, "As per the latest Cartoon Network's patented kids' lifestyle research New Generations(tm) a whopping 63 per cent of kids use a mobile phone at least once a week in India. This highlights the fact that mobiles & mobility is an integral part of a kid's lifestyle. As the leader of kids TV space, Cartoon Network has consistently offered quality entertainment on the go to ensure an instant and enriching experience beyond the television screen. We are delighted to add comics of our iconic toon stars such as Ben 10, Johnny Bravo etc to enliven one of the oldest and most cherished content format - comics, now on mobile!"