Tesco enters tablet market with 7 inch Hudl

CHESHUNT, UK: Tesco today launched its own 7-inch Android-based tablet, Hudl with super-fast 1.5GHz quad-core processor and dual-band Wi-Fi. 

The scratch-resistant HD display screen with 243 pixels per inch, is perfect for enjoying HD movies in 16:9 widescreen. It has up to 9 hour video battery life and 16GB of memory which can be extended to 48GB.

Hudl comes with Android Jellybean 4.2.2 operating system meaning that customers can access everything on Google and over a million apps. Hudl users can enjoy instant access to Tesco's full range of digital services, all in one place, through a convenient, dedicated launcher button.

According to OFCOM, three quarters of UK households do not have a tablet. Tesco's research found that many feel that the technology is too expensive or intimidating. So Tesco has entered the market to change that.

The move is part of Tesco's multichannel strategy, ensuring that customers can shop whenever, however and wherever they want. It recognises the increasingly important role that smart phones and tablets are playing in people's lives and how they can make things easier.

Hudl has been designed as a family tablet. When users switch it on for the first time, there is a screen which gives advice on how to put in place measures to protect children.

Hudl comes in four colours and will be available to buy in store and online (on Tesco Direct sites) from 30 September and will retail at £119. Tesco Clubcard holders will be able to buy it at an even better price.

Accessories include: soft touch cases in 6 different colours at £15 each; 2 choices of leather cases at £20; earphones; a screen protector; an in car charger and Micro-HDMI to HDMI cable; bright bumper case and headphones designed especially for kids.