Tech marketing for SMB – Best practices

By : |March 2, 2009 0

DUBLIN, IRELAND: Research and Markets has announced the addition of the "Tech Marketing for SMB – Best Practices Connecting with influencers" report to their offering.

Small and medium businesses are being squeezed in the current economic climate. Successfully marketing services in these turbulent markets has become increasingly difficult but intelligent use of resources can still produce effective results.

This report analyses the main aspects of influencer marketing in the technology industry and provides data and recommendations on how SMBs can best take advantage of the industry.

This report will be of relevance to anyone seeking to influence buyers or understand the market.

Key topics covered:

Online influence and advisory

Understanding buzz

The Individual vs Brand

  • Analyst firms online
  • Analysis of search trends
  • Buzz words

Recommendations

Additional Material
Contact Details
Methodology

List of Figures:

  • Analyst firms by number of views
  • Individual Analyst vs Company brand
  • News items per day by analyst
  • Blog items per day by analyst
  • News items/ day by analyst firm
  • Blog items/ day by analyst firm
  • Analysis of search trends

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