Tata Indicom brings 'Non-stop Life'

NEW DELHI: Tata Indicom today announced its new offering - Tata Indicom 'Non Stop Life' for the pre-paid mobile customers of India.

Earlier this year, Tata Indicom introduced "Non Stop Mobile", which has redefined the prepaid industry of India, by adding over one million subscribers in a record period of 45 days.

With the launch of 'Non Stop Life' mobile service, Tata Indicom is extending a choice of offers to their customers. Both these initiatives have surpassed any similar effort till date in India's booming telecom market.

The new 'Non Stop life ' range of handsets, allow customers to receive free incoming calls for a life. Any recharge value can be carried forward for life. Outgoing calls rates are also the lowest in the industry with Tata to Tata mobile calling at just Rs 0.99/- per minute.

This service is available for a one-time charge of Rs 999/-. It is also offered bundled with a handset at a starting price of Rs 2199/-. The bundled offer comes with a choice of four different mobile handsets including a camera phone.

Speaking on the occasion Darryl Green, CEO, Tata Teleservices said, "Given the history of the Tata group, we are uniquely positioned to offer a lifetime product. We have retained the original 'Non Stop Mobile' because it offers a different value proposition around tariffs, which we believe will continue to be hugely popular among certain customer segments.”