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Superbrands invites entries in India for SuperStartUp prog.

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CIOL Writers
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After being the highest accolade for over 20 years for top brands across the world, Superbrands has now announced SuperStartUps for India.

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In India the SuperStartUp program will effectively judge efficacy, awareness and reputation of online brands.

This initiative will enable startups to differentiate their brands from an idea perspective and engage users in their brand journey. Startup brands can aim to stand a class apart by being recognized not just for their idea, but also presentation, execution and user satisfaction.

A SuperStartUp status would motivate teams, reassure users and send a clear signal to Investors and VCs.

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The SuperStartUp Council in India will be led by brand builder turned online entrepreneur, Shivjeet Kullar.

Anmol Dar Chairman Superbrands India said, “India is fast rising as the Startup destination in the world. With the burgeoning of more than 700 brands each year, it has become extremely important to differentiate, with credibility and understand from users themselves."

“We are truly excited about the opportunity to bring SuperStartUps to India. Superbrands simply put, sets the standards for trust, respect and breakout performance. We aim to work with netizens from across the country who will shortlist and score startup brands. Letting consumers be the true judge," said he.