Ben Berkowitz
LOS ANGELES: The console gaming arm of Microsoft Corp. will make use of
online facilities established by the company's PC gaming arm, while Sony's
console games group will do it alone in online gaming, the two companies said on
Friday.
In separate interviews on the last day of the game industry's annual trade
show, the Electronic Entertainment Expo, executives of the two companies
also said online console gaming would not eat into the established PC online
business.
Representatives from Sony Computer Entertainment of America, which runs Sony
Corp.'s PlayStation 2 business in the US, met with engineers from Sony Online
Entertainment, a separate division, but decided to use their own resources for
the PS2's upcoming online offerings, according to Scott McDaniel, vice president
of marketing at Sony Online.
SCEA will release an adapter in late August to enable online play for the
PS2, allowing publishers to operate their own networks for each individual game,
rather than having one large, closed network for the entire service. That model
is the one being used by Microsoft for "Xbox Live," their online
gaming initiative launching this fall.
Stuart Moulder, general manager of Microsoft's PC games division, said the
designers of Xbox Live were working with the PC game division to incorporate
elements of the PC online services into the new console platform. Moulder said
nearly 30 million people have registered for "The Zone," the online
game service on Microsoft's MSN portal, and that the developers of the console
network were taking advantage of that experience.
But despite the growing anticipation for online console gaming, both
executives said their business was as strong as ever. "The content is still
in demand," McDaniel said. Moulder said Microsoft's PC division expects
double-digit percentage growth in its business this year.
"I don't think it's going to cannibalize or mitigate growth,"
McDaniel added, noting that Sony's flagship online game, "EverQuest,"
has grown to 430,000 paying subscribers. According to a survey released this
week by the Interactive Digital Software Association, the video game industry's
trade group, 31 per cent of frequent game players play online, with one-third of
those people preferring online play to offline.