Social
Social media helps a mother find her daughter’s killer
Social media has become panacea for all that goes wrong in our lives. For Belinda Lane, social networking platform helped her to find the last suspect for the gang-related firefight that took her 24-year old daughter’s life, a decade ago.
Facebook’s trending topics biased like any newsroom
Facebook’s trending stories section, a small box on the top right of its website, is edited by journalists, relying as much on their news sense and good old-fashioned editorial guidelines as on Facebook’s own technological solutions to the problem of
Areas of concern in Social Media
Social media, if used artistically can fetch your business good returns, but there are things that marketers should pay extra attention to like customer care services or else they might lose out on many customers and in-turn affect the reputation
Social media and cost of picture perfect wedding
For most people, wedding is a once in a lifetime affair, so it has to be grand, larger than life, ‘never seen it before’ kind of event. And obviously, grand things come at grand prices. The average cost of a
Social media cell for Maneka Gandhi’s ministry
Indian PM, Narendra Modi knows the knack of connecting with masses and so does his government. And there cannot be a bigger and better platform than social media to do that. Making further inroads into digital landscape, Maneka Gandhi led
Youtube adds a messaging feature to its app
The undisputed king of the Internet video platform, YouTube, is planning to enter into messaging services domain by launching an in-app messenger so you can chat and share with friends on YouTube itself, like any messenger app. According to Wired,
Social media at workplace
Even after blocking access to sites such as YouTube and Facebook from office desktops, three out of four workers are using personal devices to access social media at work, which explains social media addiction and hang over in our everyday
Tips on Social Media marketing for startups
Social Media Marketing (SMM) has become the x-factor between successful and not so successful enterprises.It’s a two-way deal. Apart from the fact that it makes it easier for people to find your startup, it gives you the opportunity to know
Increasing Sales Using Social Media
Marketing with assured results can be a really costly affair nowadays. Not all enterprises have big budgets for advertising and marketing. But when you have social media as a marketing platform, you just don’t need to worry about costs. Social
44 percent wish mobile services from Google, Apple or Facebook
Google, Facebook, Apple or Amazon are not just big tech enterprises. For people, these names symbolically stand for advanced technology, trustworthiness and high quality service. So after banking services, if Google, Facebook or Amazon start offering widely available mobile phone
Funding competition for startups via Snapchat
For Justin Kan, Snapchat is a “pretty fun medium: low friction enough to easily create content, but dynamic enough to share things that are educational and entertaining”. Kan has been sharing startup lessons for quite some time on the video
Social media marketing super-hit campaigns
Social media is no longer just about networking with friends and people. The platform, given its popularity and humongous user base has steadily evolved into a potent marketing tool for many companies. A little bit of creativity blended with quirkiness,
What broke the Internet today?
As a patron of the internet, the word ‘Viral’ has bells chiming in our heads- much akin to Ice cream trucks and their musical accompaniments (as depicted in American sitcoms). If you are as keen in knowing the articles, memes
Urban poor or not, Gayatri Jayaraman touched a nerve
“Objectively and relative to a vast majority of Indians, they aren’t “poor” at all. But they’re certainly hungry and broke a lot.” writes Gayatri Jayaraman in her Buzzfeed article. While the article has been getting a lot of eyeballs. It
Social media misused by vested groups
If social media is used by vested groups for rumour-mongering and misinformation circulation during state crisis, the states are now working to skew the potent tool for their own benefit. In a volatile state like Jammu and Kashmir, security agencies
Twitter vs the US government
The battle between tech companies and the federal government is making different variations, affecting social media platform widely. After Apple and WhatsApp, Twitter has also started raising privacy concerns but in a different way. Twitter has blocked US Intelligence agencies
Facebook confirms support to Donald Trump
Yes, you read it right!! In spite of receiving immense pressure from the activists groups, Facebook has confirmed its support to sponsor the Republican National Convention in Cleveland, Ohio, where Trump is expected to emerge as the party’s presidential nominee. According
Mother’s Day campaigns we love
Motherhood is the greatest thing and the hardest thing – Ricki Lake She is your one man orchestra- Mother, Teacher, Friend, Philosopher, Mentor. She does all it takes to make you feel secured, loved and happy. There cannot be and
Whatsapp ban lifted in Brazil
After being shut down for 48 hours on 15 December 2015, Whatsapp was banned again on 2nd May 2016 for 72 hours, which highlighted the growing pressures between technology companies’ privacy concerns and national authorities’ attempts to use social media
Beauty startups find it difficult to survive
Within a year of inception, Amber Wellness an online beauty startup, has ended its services in Indian cities of Bangalore, Delhi and Mumbai. The startup which was launched in August 2015 decided to shut down due to low-profit margins; though
