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SMBs can now connect and collaborate through 'Succeed'

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Abhigna
New Update

Recently, Staples Inc., second largest internet retailer, partnered with LinkedIn, the world's largest professional network, to launch SUCCEED: Small Business Network.

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This online forum will serve as a platform for networking, advice and content specifically for small business professionals, said LinkedIn.

In SUCCEED, Staples and LinkedIn are creating an online community that enables small businesses to connect and collaborate. The group gives small business professionals the opportunity to network and discuss important issues, as well as share success stories and professional hurdles in an online forum created especially for them.

"Together with LinkedIn, we have the opportunity to develop a vital small business community and build on our relationships with this important segment through the leading social network for professionals," said Alison Corcoran, senior vice president marketing, Staples Retail.

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To engage members, the managed group will offer benefit such as industry expert profiles, targeted events, incentive awards, spotlight Q&As, and weekly polls. The content will be managed, and monitored by a dedicated editorial staff at LinkedIn.

Jonathan Lister, vice president, North American Sales, Marketing Solutions, LinkedIn said, "Through SUCCEED, we aim to give our members the resources they need to be more productive and successful within the digital and social context that is most relevant to them."

SUCCEED will offer valuable information and content in a variety of ways, including a small-business oriented Special Edition of LinkedIn Today, an editorial platform that aggregates and curates highly relevant and targeted news from one million publishers across the web.

Click here to join the SUCCEED: Small Business Network!