Advertisment

Slow sales a pain for Windows Phone 7?

author-image
CIOL Bureau
Updated On
New Update

LONDON, UK: Despite a $500 million marketing campaign, Windows Phone 7, Microsoft's flagship new mobile operating system has got off to a less than spectacular start according to UK site Mobiles Please.

Advertisment

        Also read: Windows Phone 7 takes aim at bad phone design

Their Mobile Phone sales report shows that with less than 2 percent of mobile phone sales since its launch, Windows Phone 7 was outsold 15 to 1 by Android phones. The whole range of Windows 7 handsets were even outsold by one single Nokia phone — the N8 — by 3 to 1, said a press release.

www.mobilesplease.co.uk a comparison site where shoppers can compare mobile phone deals, released these figures based on over 3000 mobile phone sales for the first two weeks since Windows Phone 7 hit the UK market.

Advertisment

Also read: Tips to develop apps for Win phone 7

Visits to a handful of high street retailers backed up the figures, none were prepared to give exact numbers but the story was the same in all of them, Windows Phone 7 handsets aren't selling. One Carphone Warehouse store did not have any Windows Phone 7 handsets on display and when asked they said that they “might have one in the back”.

Data from Facebook shows that only a small number of people have accessed their accounts from a Windows 7 phone, and given that Facebook is one of the key apps on all the handsets this doesn't bode well.

Also read: Developing Windows Phone 7 application

In the US, AT&T are offering all Windows 7 Handsets on "buy one get one free" and other retailers are following suit prompting speculation that they are struggling to shift their stocks. The majority of mobile phones get discounted as they move through their life cycle but half price less than a month after launch is unprecedented added the release.

tech-news