Sheroes acquires Delhi-based child healthcare startup Babygogo

By : |December 28, 2017 0

In a bid to deepen its presence among the female population in the country, women-focused career platform- Sheroes has acquired Delhi-based child healthcare startup Babygogo.

“Babygogo has some of the best engagement numbers and a high empathy community. It has also demonstrated some of the best retention and community practices amongst its peers, and has always been high on user-centric product building,” said Sairee Chahal, founder and CEO of Sheroes.

“Sheroes, as a complete ecosystem for women, stands to gain from the platform and its team. At the same time, team Babygogo will take a shot at building for a large ecosystem and creating long term value for everyone. The founders will join as co-founders at Sheroes,” Chahal added.

This is Sheroes’ second acquisition in less than five months. Sheroes acquired Bangalore-based online career restart platform ‘Women Restart’ for an undisclosed amount in August.

Babygogo was founded by Siddhartha Ahluwalia, Sowrabh N R S and Satyadeep Karnati in 2014. It was founded with the intention to leverage technology to handhold parents, particularly mothers, by offering baby care advice. According to Siddhartha Ahluwalia, Founder of Babygogo, “through this acquisition, Babygogo community members can benefit from the strong ecosystem legacy of Sheroes, as well as through their relationships and existing women’s communities.”

“Over a period of time we have found that the queries of mothers go beyond the realm of baby care, and they also post queries and have conversations around careers, mental health and personal care. This is an indicator that our community does seek support around aspects that go beyond their identity as mothers.”

The terms of the deal were not disclosed by the companies. The founders of Babygogo will join Sheroes as co-founders, the statement added.


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