Servion announces customer interaction solution

NEW DELHI: Servion Global Solutions, a specialist in the Customer Interaction Management (CIM) domain and Microsoft Corporation India announced an offering of CIM with Customer Relationship Management (CRM) solution for customers in India and other Asia Pacific countries.

With Microsoft DynamicsCRM 3.0 - Microsoft's latest version of its CRM solution, which delivers a suite of marketing, sales, and service solutions within a native Microsoft Office experience - customers will have immediate access to contact center interactions through Servion's CIM suite.

“We believe that the combination of Microsoft Dynamics CRM platform and the domain expertise of Servion in the CIM industry will provide customers with a unique customer interaction platform. CIM solutions allow businesses to interact with their consumers, capture conversations across all the channels of communication, and convert those precious nuggets of information into meaningful customer knowledge-all in real-time,” said Rajeev Mittal, Group Director - small and mid market solutions and partners for Microsoft Corporation.

“As a result of our partnership, Servion-enabled CIM solutions will be available for Microsoft Dynamics CRM,” said S Madhavan, Chief Technology Officer, Servion Global Solutions. “This integrated offering is very unique and will leverage the strengths of both companies. We are also excited about our strategies to jointly go-to-market with our solution.”