BANGALORE: SatyamOnline has launched BargainBazaar@SatyamOnline, an Internet
shopping channel which has over 1,000 product categories. Currently, there are
more than 7,500 retailers on BargainBazaar@SatyamOnline mostly from Delhi,
offering their product range at discounted rates. The product ranges from gifts,
household appliances and shoes to readymade garments, music tapes, and
secretarial or even security services. The shopping mall is expected to cover
other cities as well.
Satyam Infoway vice president online business Padma Chandrasekaran
said,"At SatyamOnline, we have always believed that the browser on the Net
is getting to be more purposeful with his browsing and shopping-on-the-net is a
natural, resultant activity. We have ensured that at Bargain Bazaar the shopper
not only experiences sheer convenience, but also crucially, gets good value for
money. Product customization and economy would be the cutting-edge benefits that
Bargain Bazaar will accomplish".
The product categories are listed in an alphabetical order and when a visitor
wants to buy a particular product the shop on the screen displays the physical
shop location and product range along with the discount percentages. The shopper
then has to just print out the discount coupon or even note down the coupon
number and buy the goods directly from the shop. Bargain Bazaar has an
additional feature called 'comparative shopping' where the shopper gets a
comparison of shops offering their products, their addresses and the discount
percentages offered, helping the shopper get the best bargain.