SAS, MindTree in pact

BANGALORE: In keeping with the worldwide focus to drive 20% revenues through partners, the partnership with MindTree is an integral part of SAS efforts worldwide to ensure that its solutions are tailored to suit individual customer’s business needs.

For India, SAS will focus on generating higher revenue percentages via partners. In keeping with this, it will have a solution-focused approach that will be central to its marketing strategy. This would be carried out through joint sales and marketing engagements, consultancy, programs, events and competency-building initiatives.

Said Mr. George Varghese Head Marketing, SAS India Pvt. Ltd, " In a market that changes with blinding speed it is more significant than ever to ensure that solutions are tailored using technology suited to each customer’s requirement. Mindtree worldwide has vertical industry focused groups in BFSI, Manufacturing and Healthcare. Leveraging on this, we will create virtual business teams to deliver solutions and lead the marketplace in areas wherein customers have come to rely on us."

Said Mr. G Ramaswamy, Senior — Director, MindTree Consulting, "Considering that SAS is an established player in the Business Intelligence (BI) space with specific vertical industry focused solutions, namely, BFSI, manufacturing and healthcare - it was a natural choice for us to have an alliance with them. Further, given the data explosion across enterprises, there is a clear emerging demand to analyse data for strategic business decisions. This in turn is driving the BI market in India — as per Nasscom, the CAGR is 43% globally for the BI market from 2001 to 2006. And as per Frost & Sullivan the Indian BI market is slated to grow at a CAGR of 33.9%, 2002-205. As enterprise solutions provider, with SAS as our alliance partner, we see ourselves playing a significant role in providing leading edge BI solutions to our customers in these segments".