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SAS gets new identity, renamed Sasken

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CIOL Bureau
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BANGALORE: Silicon Automation Systems Ltd. (SAS) has announced a new

corporate identity, renaming the company as Sasken Communication Technologies

Ltd.

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Speaking to the press here while unveiling the new identity of the company,

chairman and CEO Rajiv C Mody said that the three major reasons for the change

in identity were re-alignment in business focus, need for a unique identity and

to protect the identity across global markets.

The company will move out of design automation business, "since the

growth we anticipate here is not big," said Mody. Sasken will focus on both

the products and services segments. It will develop products in the customer

premise equipment space and offer services in the area of networking. While

product areas will include broadband access, Internet access and mobile

software, services will include telecom access, IC design services and

verification.

Mody said that the company would float an IPO in the next 6-9 months.

"We would like to tap both the domestic and the US markets. But, we have

not decided the sequence," he added.

The company plans to open sales offices in Stockholm and a few cities in

North America. It has offices in the US, the UK, Canada and Japan.

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