SAP to launch new SMB solution in India in Q3 2005

BANGALORE: After building market traction for the SMB specific mySAP

All-in-one solutions, enterprise application vendor SAP plans to release its

next offering called Business One in Q3 this year.

SAP India SMB director Srinivas Rao A said, “The solution

has been launched worldwide but not in India as yet since we wanted to push

mySAP. It will be introduced once Business One is localized to suit Indian requirements.”

While mySAP looked at industry specific SMB requirements,

Business One would provide comprehensive solutions like CRM, inventory

management, which can scale according to the depth and size of the customer.

SAP has seen 100 percent growth in SMB customers over the

last two-three years, Rao added. In 2004, SAP won 75 new customers and is

looking to grow its SMB business three times as much as the Indian market

growth. “India is the APAC leader for SMB revenues and we currently have more

than 300 customers,” said APAC SMB operations director Pranay Mital. He added

that around 90 percent of the customers were new customers, while the rest

consisted of customers who had migrated from competitive vendors like Oracle or

had chosen SAP to provide specific solutions.

Mital said that channel partners had helped the SMB business

growth to a great extent. The company added five channel partners last year and

currently has 10 partners to go after the SMB market including vertical focused

companies like Tata Steel (for metal industry) and Bristlecone (which looks at

the automotive industry).

Rao informed that the company would be looking to appoint

new channel partners to take its Business One solutions to market.

- CyberMedia News