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SAP bags Frost and Sullivan award

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CIOL Bureau
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BANGALORE, INDIA: SAP today announced that it has been awarded ‘Market Leadership Award for Enterprise Application Software,’ by Frost and Sullivan, an independent consulting firm.

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In India SAP has emerged as the market leader across the total enterprise application software market, namely Enterprise Resource Planning (ERP), Customer Relationship Management (CRM) and Supply Chain Management (SCM).

According to the latest Frost and Sullivan report on the enterprise application software market, SAP leads the overall market with an estimated share of 42.5 per cent of the total Indian market in terms of revenues for 2006.

Across enterprise application categories, SAP dominated with market share of 36.5 per cent (ERP), 34.8 per cent (CRM) and 33.2 per cent (SCM).

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Within the fast-growing mid-market ERP market, SAP emerged as the ‘Vendor of Choice’ for small and medium enterprises in India.

“SAP has maintained its position as a market leader in India by focusing on serving the needs of customers through constant innovation and delivery of solutions that are simple, flexible and comprehensive,” said Sourabh Kaushal, industry manager, ICT Practice, Frost & Sullivan, South Asia & Middle East.

“The trend in adoption of Enterprise Application is expected to grow at a Compounded Annual Growth Rate (CAGR) of 17.5 per cent during 2007 to 2013 to reach $287.3 million by 2013,” he added.

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