SAIF Partners announces seed funding deal with

By : |June 9, 2014 0

NEW DELHI, INDIA: SAIF Partners, the venture capital and private equity firm has announced a seed funding deal with is a community of creative individuals who create original and imaginative content. It applauds ingenuity of individuals at a global level and provides visibility to creators beyond their immediate social circle without compromising on the ownership of the content.

SAIF Partners, along with 15 angel investors, has decided to invest around USD 7,00,000 in the company.

The illustrious list of angels includes Deep Kalra, founder of Makemytrip; Sachin and Binny Bansal, co-founders of Flipkart; Prashant Malik co-creator of Cassandra and early team member at Facebook; Amit Ranjan, co-Founder of Slide Share and many other investors and entrepreneurs from LetsVenture platform.

Mukul Singhal, principal, SAIF Partners, said: “We liked the passion with which the team is building the business. We think there is a pain point to be solved from the perspective of content creators. The idea of participating in the journey of creating a global product out of India is what appealed to us at SAIF Partners.”

Ankit Prasad, CEO and co-founder at said: “The initial focus for us at was to get decent traction while simultaneously creating an extraordinary user experience and engagement. The approach started showing results and we became one of the most engaged communities in the creative segment. With the fresh infusion of funds, we intend to judiciously build on the team, product and expand in other geographies.”

With half a million monthly visits on web and equal number of downloads on Android platforms, has expanded its vision of appreciating and monetising creativity at the global level.

Everyday users from more than 100 countries visit to share their creative content in visual, textual audio and video formats, under various categories such as photography, painting, sketching, sculpting, digital art, 3D Art, poetry, literature, videos, animation and music amongst others.

The community has about 50,000 content creators and 3,00,000 registered users with the number increasing every 40 seconds, the company said.


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