Rupert Murdoch, Steve Jobs to bring digital paper

NEW YORK, USA: Rupert Murdoch, head of News Corp, and Steve Jobs, the chief executive officer at Apple are said to have collaborated to bring out a digital newspaper called the Daily for the tablets.

Riding on the tablet wave, Daily would not have a print and online form. It could be subscribed over the tablet through downloads.

As reported in The Gaurdian, “With no printing or distribution costs, the US-focused Daily will cost 99 cents (62p) a week.”

According to the US elite fashion industry journal Women's Wear Daily, the Murdoch-Jobs "newspaper" will be run from the 26th floor of the News Corp offices in New York, where 100 journalist have been hired, including Pete Picton, an online editor from the Sun, as one of three managing editors, said the report.

The editor of the Daily has not been announced, but observers are assuming it will be Jesse Angelo, the managing editor of the New York Post and rising star in the News Corp firmament.

The article quotes sources as saying that Murdoch is buoyant about taking on the tablet competition and has estimated it to reach out to 40 million users by the end of 2011.

The source said: "He envisions a world in which every family has an iPad in the home and it becomes the device from which they get their news and information. If only 5 per cent of those 40 million subscribe to the Daily, that's already two million customers."

Now that Apple is ruling the roost in the tablet market with its iPad, this would help Murdock easily have his dream for the digital paper sail through.