THIRUVANANTHAPURAM, INDIA: It has been a fruitful week for SunTec, the Kerala-based technology major in the relationship-based pricing and centralized billing solutions space, with the company finding added success with its product suite in the Middle East region.
With a leading Middle East Port Operator entering its client list, SunTec has forayed into Port Operations.
It has announced two strategic wins in the Middle East region, one of which has helped the company to gain a foothold in Port Operations Billing - its fifth operating domain. Phase-I of project will focus on 'Customer Benefits Program'.
It adds that one of the largest banks in UAE has invested in SunTec's Relationship-based and Centralized Billing solution, while a leading Port Operator of the region has signed up to SunTec to automate and centralize the pricing and billing operations for their vessels as well as cargo operations, helping them to offer a convergent bill to customers and effectively manage multiple contracts.
Elaborating, on the new deployment, Nanda Kumar, CEO, of the company, said, “large financial services companies such as this bank need flexible solutions that can help them increase operational efficiency, enhance products and services, deliver superior customer value and drive enduring growth.
In the long term, SunTec’s relationship-based pricing and centralized billing solution will help the UAE-based bank to enable personalized pricing, de–commoditize products and fix revenue leakage points; but for now, we are focussing on empowering them to offer unique benefits to their customers based on the value they bring in.”
SunTec’s solution will interface with the core banking system, cards system, middleware for online loyalty services, data warehouse system, investment and insurance systems respectively to help the bank provide the right customer benefits programmes to each of its customers, by providing a 360-degree view of the customer’s relationship with the bank.
Nanda Kumar added that “With these wins, SunTec has not only gained considerable footprint in the Middle East region, but also established its multi-industry compatibility.”
He added that “SunTec’s core pricing and billing platform has been conceptualized as horizontal in nature and flexible enough to address the pricing and billing requirements of any transaction-based vertical, all the while, helping our customers to imbibe best practices from multiple industries”.
In yet another development, SunTec has partnered with video-on-demand, IPTV and advertising software and systems leader SeaChange International to offer television service providers globally automated provisioning of IPTV consumers and accounts in ‘near real time’, while supporting complex revenue sharing business rules.
The partnership between SunTec and Massachusetts-based SeaChange has already resulted in the integration of SunTec’s convergent billing solution, TBMS-T, with SeaChange's TV Navigator IPTV middleware for the Smart Digivision's MyWay, the official added.
Available in 54 cities across India on Bharat Sanchar Nigam Ltd and Mahanagar Telephone Nigam Ltd broadband networks, MyWay is expected to reach three million subscribers in the first five years.
SunTec’s TBMS-T billing solution interfaces in near real time with SeaChange's, TV Navigator middleware, electronic program guide, video-on-demand systems and set top box applications.