Plantronics appoints Faxtel as channel partner

NEW DELHI, INDIA: Plantronics has appointed Faxtel Systems as the national distributor for its range of Bluetooth headsets. Founded in 1986, Faxtel Systems products serve as an enabler for offices to enhance their efficiency levels, save time and money and boost productivity, in the field of office automation, IT and telecommunication.

Susan Hansen, VP, Asia Pacific Sales and Marketing, Plantronics said: "This partnership with Faxtel Systems fits very well into Plantronics' strategy of catering to existing market demand across Large Format Retails (LFR) and increasing e-retailing. India has the fastest growing professional audio-visual market in the Asia-Pacific region, with a CAGR of 25 percent (market researcher- Infocom). The robust distribution strength of Faxtel Systems will help ensure that our headsets are easily accessible to our consumers, thereby strengthening our relationship with them."

"We at Faxtel Systems are extremely excited to have Plantronics as one of our newest partners. The demand for good quality Bluetooth headsets is growing significantly and consumers are always looking for better design and functionalities," said Thomas Abraham, MD, Faxtel Systems India. "Plantronics aims to delight its customers through an unrelenting choice for product, design and technology innovations. Together, we will focus on addressing the consumer demands and delivering an innovative and seamless experience to all users."

Plantronics' existing consumer channel network in India includes Rashi Peripherals. Plantronics aims to create a robust channel strategy with consistent programs to expand its presence across different cities in India whose ultimate goal is to create a continued association with channel partners who are providing holistic solutions to customers.