Royal Philips Electronics of The Netherlands singed a $5 billion contract to
supply Dell Computer with an array of key electronic components such as CRTs and
flat-panel displays, storage devices such as CD-ROMs, and "connectivity
devices'' capable of creating local wireless networks.
The devices will be delivered over a five-year period. As part of the deal,
Dell, will also sell Philips-branded peripherals such as web-cams. Philips CEO
Gerard Kleisterlee said the agreement was "positive - not only in terms of
technology, but also in improved marketing, especially in the US.''
The two companies will also collaborate on technology planning, marketing,
and optical-storage standards. The Dell deal is the third major supply alliance
for Philips following similar arrangements with AOL/Time Warner and Nike