PayPal aligns with Bigcommerce in online store space

SAN FRANCISCO, USA: At PayPal’s Commerce: Rewired event, Bigcommerce announced that it has teamed up with Braintree and PayPal to offer an end-to-end e-commerce solution. It says it will make it even easier to launch and grow an online store.

As part of the collaboration, Bigcommerce merchants will also get access to PayPal’s One Touch for web and mobile, enabling shoppers to pay across more than 90,000 online stores in a single touch, without needing to enter user IDs or passwords after their first login, as further explained.

The newly released payment option will be made available to all Bigcommerce merchants in the United States in the coming weeks, with international rollout expected later this year, it adds.

The integration is said to connect Bigcommerce’s ecommerce platform with a comprehensive suite of payment services and tools from PayPal, including support for digital wallet payments both online and on mobile, consolidated business management tools and automated fraud protections.

“PayPal takes a partner-based approach to payments to help merchants and consumers connect more easily,” said Bill Ready, SVP of Global Merchant and NextGen Commerce at PayPal. “We’re excited to team-up with Bigcommerce to offer an end-to-end ecommerce solution that makes it easier than ever for their merchants to launch and grow their businesses. Together, we are giving merchants everything they need to open an online store in just minutes rather than weeks -- all bundled into a single integration.”

Selecting a payment provider is of the utmost importance for new online merchants as they work to attract and secure customers in the increasingly competitive online retail industry. According to a Baymard Institute study, 69 per cent of all online shopping carts are abandoned, with one in five resulting from a lack of confidence in the merchant’s ability to handle credit card and other sensitive information.

Eddie Machaalani, co-founder and CEO for Bigcommerce says, “What PayPal has delivered through One Touch for the web is a future-proof payments solution that will enable our merchants to stay at the forefront of innovation while streamlining the day-to-day management of their businesses.”