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Oracle aims to take on AWS with simplified cloud purchase and consumption programs

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Soma Tah
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USA: To compete with the three big public cloud services providers -AWS, Microsoft, and Google- Oracle today announced two new programs that address the cloud adoption challenges by improving and simplifying the way customers purchase and consume cloud services.

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Oracle's observation: While organizations are eager to move to the cloud, many have not due to obstacles that have forced them to choose between flexibility and lower costs. They have been challenged by the complexity of the cloud and the inability to rebalance spend across different services. Organizations have also been constrained by limited visibility and control over cloud spend. Until now, they have been unable to fully leverage their on-premises software investments in the cloud, having been limited to IaaS services or sacrificing key database features at the PaaS layer.

To address these challenges, the company has come up with two new programs- Bring Your Own License to PaaS and Universal Credits -which lower costs by delivering increased automation and flexibility, and enable customers to get more value from their existing Oracle software investments.

Announcing the programs, Oracle Executive Chairman of the Board and CTO Larry Ellison said, “We are completely transforming the way all companies buy and use cloud by providing flexibility and choice. Today, we combined the lowest prices with the highest performance and more automation to deliver a lower total cost of ownership for our customers.”

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Being an IaaS  provider, Oracle has made an attempt to match not just the AWS pricing for the compute and storage only, but also aims to lower the overall costs by delivering an infrastructure that speeds up the execution of workloads. According to Ellison Oracle is aiming to get to a point "where we can guarantee that if you move a workload from Amazon to Oracle, your bill will drop by 50 percent."

License Mobility

Currently, customers are able to bring their on-premises licenses to Oracle IaaS. Today, Oracle is expanding the offering by enabling customers to reuse their existing software licenses for Oracle PaaS, including Oracle Database, Oracle Middleware, Oracle Analytics, and others. Customers with existing on-premises licenses can leverage that investment to use Oracle Database Cloud at a fraction of the old PaaS price.

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Running Oracle Database on Oracle IaaS is faster and offers more features than AWS delivering lower total cost of ownership, claims Oracle. Additionally, customers can further reduce management and operational costs required for on-premises maintenance by taking advantage of this PaaS automation.

Universal Credits

Universal Credits is a flexible buying and consumption model for cloud services. With Universal Credits, customers have one simple contract that provides unlimited access to all current and future Oracle PaaS and IaaS services, spanning Oracle Cloud and Oracle Cloud at Customer. Customers gain on-demand access to all services plus the benefit of the lower cost of pre-paid services. Additionally, they have the flexibility to upgrade, expand or move services across datacenters based on their requirements.

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With Universal Credits, customers gain the ability to switch the PaaS or IaaS services they are using without having to notify Oracle. Customers also benefit from using new services with their existing set of cloud credits when made available.

Oracle’s new Universal Credit and Bring Your Own License to PaaS will be available on September 25, 2017.

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