On-demand cleaning service provider MyDidi acquires rival TimeMyTask

On-demand cleaning services provider MyDidi has announced an acquisition of its rival TimeMyTask in an all-stock deal. TimeMyTask’s entire team will now be joining MyDidi and the Mumbai-based company will also absorb the startup’s technology stack. The terms of the deal that marks MyDidi's first acquisition since its inception were not disclosed.

“TimeMyTask has about 10,000 customers and a fleet of 200 cleaners who will join our team. That would help us multiply our customer base by 1.5 times,” said Jhonny Jha, CEO of MyDidi.

Post-acquisition, the merged entity will operate under MyDidi’s brand. This will enable them to access TimeMyTask’s specialisation in intensive and B2B cleaning along with the on-demand home cleaning services that it already offers.

TimeMyTask co-founders Saurav Suman and Mohit Verma will be heading the B2B segment for this new combined entity. Also, with this merger, MyDidi is looking to introduce a new category beyond the existing on-demand maids and deep cleaning services. The company also gets new access to B2B operations in Delhi, Bengaluru and Pune apart from its own B2C business in Mumbai.

“We plan to introduce commercial cleaning as a service. The merger will help us tackle the whole cleaning problem with three vast categories, namely on-demand maids, deep cleaning and commercial cleaning,” said Suman of TimeMyTask.

Founded in 2015, MyDidi has been funded by international angel investors including former and current McKinsey partners, among others. It has raised about $700,000 in two funding rounds so far. It is also looking to raise its Series-A round by March-April.