MUMBAI, INDIA: Ogle, an on-demand streaming platform has teamed up with India’s largest online marketplace Snapdeal.
As a part of the tie-up, Snapdeal will be the exclusive marketing partner for Ogle till the end of 2015. In addition, Snapdeal customers will get three months of free Ogle subscription on every purchase of smart TVs, tablets and mobiles.
Pritish Nandy, Chairperson, Ogle Technology Group, said, “The new venture will create a larger audience reach for Ogle from the subscription point of view as well as from a market leader point of view. Free access to Ogle on newly bought devices on Snapdeal will definitely be a unique experience for the buyers.”
Karan Khara, Vice President, Strategic Alliances, Snapdeal, added, “With increasing consumption of online videos and growing preference for international content among the young consumers in India, we are confident that this streaming service being offered at an affordable price point will find great traction.”