O2 launches smallest PDA-phone

By : |November 30, 2005 0



NEW DELHI: O2 Asia today launched the world’s smallest multimedia PDA-phone, ‘Xda Atom’ with new Windows Mobile 5.0 platform.

Besides increasing the market share, the new device would compete with some of the handsets of Sony Ericsson, Nokia and other major players, O2 claimed.

“ In 2003, O2 opened up the market for converged devices with the launch of the Xda and served a customer segment that was overlooked by regular mobile phone manufacturers. Since then we have established our presence in India, one of the fastest growing mobile handsets markets in the world,” CEO, O2 Asia Pacific Mark Billington said.

The device also has a 2.0-mega pixel camera which has a built-in flash to shoot even in dim lighting. Built-in Wireless LAN ensures online entertainment, reading emails, chatting on the Instant Messenger.

Vice-president sales and distribution O2 Asia, Chia Eng Keat said that they have included some enhanced features, which have been introduced for the first time.

“Apart from other services it is the first PDA-phone to feature an FM radio tuner and the new MediaPlus application,” he said.

Speaking about increasing the market share, Keat said that they are planning to set up exclusive O2 outlets in the major cities of the country within a few months time. “Xda Atom also responds quickly to productivity needs and rides the latest wave in peer-to-peer technology by giving you a panorama of other convenient connectivity features enabling top-speed data transfer, like EDGE GSM/GPRS, Buletooth v 1.2 SIG, infrared, mini-USB and ActiveSync.”

The Xda Atom will retail at Rs. 38,888 with one-year warranty. The device will be available in the market in early December.

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