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No one’s interested in Apple Watch?

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CIOL Writers
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CIOL No one’s interested in Apple Watch?

Apple products are well respected in the tech market, but it may have fallen flat on its ambitious offering—Apple Watch. A recent poll conducted by Quartz found that most are not looking forward to owning the device.

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CIOL No one’s interested in Apple Watch?

In early 2015, before the launch of the watch, Quartz ran a similar survey, asking iPhone owners if they planned to buy one. Only about 5 percent of owners thought it very likely they would buy a watch in the next 12 months. This year the number of people wanting to own the watch went up only by a notch, at 8 percent. The outlook for the next year isn’t much better: Less than 5 percent of respondents surveyed that didn’t already own an Apple Watch said they were either extremely likely or very likely to purchase an Apple Watch if a new version is released this year.

But the product does have its admirers. Of the few respondents who had purchased a watch, about 17 percent said they were extremely likely or very likely to upgrade to a new model. But most people see it is a stylish gadget but struggle to find its utility. The majority of respondents said that a thinner, faster watch that didn’t need to be tethered to an iPhone wouldn’t sway them into buying one.

But the reason for low interest in Apple watch has nothing to do with its capability, especially with the upgrades upcoming in the next release. The reason, as you can well guess, is the price. The original Apple Watch started at $349 and is now available at $299. Most of the poll respondents stated that if the next version cost that much, they wouldn’t be interested.

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