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'New data centre standard to bog innovation': Google

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CIOL Bureau
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BANGALORE, INDIA: Technology giants including Google, Microsoft, Nokia, and Amazon, expressed dissatisfaction over the 'too prescriptive' nature of American Society of Heating, Refrigerating and Air-Conditioning Engineers' (ASHRAE) latest data centre energy standard, Standard 90.1.

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Google Fellow and senior VP-operation, Google, Urs Hoelzle, states in his blog that instead of setting a required level of efficiency for the cooling system as a whole, the standard dictates which types of cooling methods must be used.

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"The standard requires data centres to use economizers - systems that use ambient air for cooling. Whereas, future cooling methods may achieve the same or better results without the use of economizers altogether," Hoelzle notes.

Thus, Google and others feel that the new standard might in turn stifle future innovations.

The technology giants call for a data center-level cooling system efficiency standard, replacing the proposed prescriptive approach, to allow data centre innovation to continue, similar to Power Usage Effectiveness (PUE).

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