NASSCOM-shortlisted start-up going to Blackbox Connect

NEW DELHI, INDIA: Deltax, a player in self-serve digital media platform has been selected for Blackbox Connect powered by Google for Entrepreneurs scheduled for February in Palo Alto.

Deltax, the company selected from India is part of the 3rd phase shortlist of NASSCOM 10,000 Start-ups, and is part of the $75 Billion Digital Marketing Industry. The Deltax platform, as explained in a note, leverages big data, user behaviour and machine learning algorithms to improve performance across the business funnel. More than 50 brands including Epson, Kabbage, Truste, myFICO, Citibank, Garuda, LG, Zivame and Movistar leverage the services provided by the company, it claims.

Commenting on the announcement, Rajat Tandon, Senior Director, NASSCOM 10,000 Startups, added that, “At 10,000 Startups one of our goals is to connect our thriving partner network of entrepreneur communities worldwide with one another and with Silicon Valley. A step in that direction was our partnership with Blackbox connect program, a global startup accelerator – it brings founders from top accelerators around the world to take part in a two-week, fully immersive program where they live and work at the “Blackbox Mansion” in Silicon Valley, collaborate with like-minded entrepreneurs, investors, experts and executives from the Silicon Valley community. Last year TookiTaki won the 2014 Blackbox Connect, who recently raised $1 million in a seed funding round.”

Blackbox Connect’s methods and practices are built to provide entrepreneurs with the opportunity to build scalable and go-to market business ideas, as explained ahead. The program concludes with the Startup Showcase on February 20th when the founders have the opportunity to pitch and showcase their product to the pantheon of invitees.