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NEW DELHI, INDIA: MSI announced its tie-up with Top Notch Infotronix as its national distributor to increase its presence geographically.
The main objective behind this tie-up is to grow the business volume, especially in NB segment and to attain deeper penetration in non-metros. Besides Notebook, Top Notch Infotronix would also be focusing on driving MSI graphic cards in the days to come.
MSI NB is clearly segmented into gaming, aesthetic, ultra portable and mobility, professional, entertainment and value series with features like turbo drive engine and battery (for performance boost and battery life), Dolby Home Theatre certified, independent Numeric Key, etc. MSI NB book brand has already made its presence felt in European markets like Russia, Germany, France, UK, Poland and Turkey. In some of these markets, MSI has already made its place in the top 10 list.
The ground work of MSI phase one NB service is almost through with over 16 collections points in major cities and more to come in potential B and C-class cities. Through these collection points, the NB will be delivered to MSI offices in Delhi, Mumbai and Bengaluru for repair and delivered back to the customer.