Mother of your kid gets more gifts than your own Mom!

By : |May 8, 2016 0

Yes, I am a mother and I am expecting some beautiful gift today, of course not from my toddler but from her dad. And this survey seems to have boosted my expectations sky-high.

According to a survey by retail site, people plan to spend more for the mother of their children than their actual mother on Mother’s Day. Respondents said they would shell out $81 on average for their wives’ gifts and $62 for their moms’ gifts this year. Perhaps surprisingly, expected spending on mothers-in-law was $65.

This, however doesn’t mean that mothers are the neglected lot, says Howard Schaffer of The higher averages could reflect the fact that fewer people plan to buy presents for wives and mothers-in-law, and those that do might be bigger spenders, thus pulling up the average.


“Husbands might be spending extra because they’re getting their wives gifts on behalf of their kids, too,” Schaffer adds.

The survey probed more than 1,000 U.S. adults in early April, roughly evenly divided by sex, and results were within a 3 to 5 point margin of error.

98 percent of the total people surveyed said they intend to buy a present for their mother, while 92 percent and 68 percent said they’ll give a gift to their wife and mother-in-law, respectively. The 98 percent figure is higher than last year’s survey when only 75 percent respondents said they would buy a mother’s day gift.

For those of you, who are scratching heads to come up with some last minute gift, please No Flowers. Studies say that experiences make people happier than material things, and the second most-desired present among moms surveyed was a massage or day spa package.

The best ones are- “Personalized gifts.” It’s not about how much you shell out but how it touches your mom is what matters. So think about something which connects you both, some shared memories, or jokes or experiences. “People underestimate how positively gifts that reflect the giver are actually received,” says Lauren Human, study co-author and McGill psychology professor.

And, if you’re really stuck, just ask. Stanford and Harvard professors found that people appreciate getting gifts they specifically requested more than unsolicited ones.

Finally the last finding: do wrap that present.

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