SINGAPORE: mig33, mobile-first community has announced an agreement with GREE, Japanese social networking service provider, to adopt the GREE Platform for smartphone, opening mig33's community to a vast array of social game developers throughout Japan and far beyond.
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Together, the two deals mean that game developers throughout Asia and beyond can easily make their social games and other applications available to mig33 and tap its fast-growing virtual economy.
"mig33 is thrilled to partner with GREE, as this opens up tremendous opportunity for social game developers everywhere," said Steven Goh, CEO and co-founder, mig33.
"Today's announcement changes the face of social gaming throughout Asia, as the millions of mobile users in emerging markets far beyond China and Japan are now within reach," added Goh.
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Aside from the large market opportunity, mig33 also opens opportunity for games developers to monetize in the untapped market of mobile-first countries.
"Our unique merchant model has been successful at monetizing users in markets previously difficult to reach and the opening of GREE Platform for smartphone will provide opportunity to the social games developers to monetize that large and potential audience," added Goh.
Today's news radically expands mig33's Game Developer Program, which was announced in November and offers developers full API integration support, significant promotion opportunities, virtual goods options, and a generous revenue share.
Developers interested in working with mig33 can learn more and register here.