Microsoft and Accenture to support Indian start-ups and social enterprises

Accenture and Microsoft in India are supporting 10 start-ups which focus on social impact and sustainability by helping them to scale its solutions and business models.

The joint initiative, called Project Amplify is Asia Pacific-wide and accelerates the growth of 33 start-ups from across the region. It extends activities launched in South Asia in 2020 welcoming business ventures from Singapore, Australia, Japan, Sri Lanka, and more.

It has a long-term goal of accelerating Asia’s potential and improving millions of lives in the region and globally by addressing diverse societal challenges.

“We are committed to addressing some of India’s most pressing challenges, including expanding access to healthcare, education and finance. Many of the social enterprises in Project Amplify are focused on solving these issues,” Lathika Pai, Country Head, Microsoft India, said.

The start-ups from India participating in Project Amplify include Jaljeevika, eKutir, Everwell, Fluxgen, Docturnal, BrainSight AI, Fresh On Table, FreshR, Rocket Learning and Blink Foundation.

These startups selected for the program have demonstrated how its product, service, and operations address a significant social or environmental problem showing early signs of impact.

Through Project Amplify in India, all 10 startups will have the opportunity to access the latest technologies, expertise, and mentoring from both Accenture and Microsoft. The companies will help startups test and validate proof-of-concepts to re-envision and expand the impact and social benefit of their solutions.