Micromax launches Canvas Blaze at Rs. 10,999

NEW DELHI: Micromax, announced its partnership with Sistema Shyam TeleServices Limited that provides telecom services under the MTS brand to launch Canvas Blaze - an EVDO + GSM dual SIM smartphone. Canvas Blaze has been exclusively designed by Micromax for the young, tech-savvy internet generation.

It brings together the best of Micromax's smartphone expertise and MTS' inherent strengths in providing high speed data services on 3G EVDO networks.

The Canvas Blaze boasts a 5" full touch display and is powered by a Qualcomm Snapdragon processor featuring 1GHz dual-core CPU with integrated EVDO and a GSM modem and runs on Android 4.1.2 (Jelly Bean). It comes with an attractive bundled offer from MTS offering 2 GB free data and voice benefits of 1000 minutes for MTS to MTS local calling and 120 minutes for other local and STD calls for six months from the date of purchase.

Under this new partnership, Micromax and MTS will introduce a range of co-developed smartphones that will deliver exceptional experience for the consumer, driving enhanced data experience for customers across the country.

Vikas Jain, co-founder, Micromax, said, "At Micromax, it is our constant endeavor to democratize technologies for the masses through our innovative and affordable offerings. Our new offering on 3G EVDO + GSM dual SIM smartphone based on a Qualcomm Snapdragon processor will help GSM consumers take advantage of the superior 3G EVDO network of MTS while retaining their GSM number. The Canvas Blaze further builds on our promise to empower consumers with superior technology and enhanced services."

Leonid Musatov, chief marketing and sales officer - MTS India, said, "Canvas Blaze has been bundled with free data and voice benefits for six months providing a complete package for the customers."

With an 8.0MP rear camera with flash and VGA front camera, users can capture all their favorite moments in superior clarity. The phone supports Bluetooth v2.0 and Wi-Fi, ensuring full time connectivity for the social media buffs. With an expandable memory of upto 32GB, the smartphone comes with gravity, proximity and light sensors providing enhanced user capabilities.

The Canvas Blaze is available across all leading retail outlets in India at an MOP of Rs. 10,999.