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Follow UsNEW DELHI, INDIA: Micromax announced the appointment of Vineet Taneja as its new chief executive officer. He was the country head for IT and Mobile businesses of Samsung India till recently.
Vineet will focus on consolidating Micromax's strong presence in the market, driving global partnerships and strategic alliances while strengthening the organizational capabilities within Micromax.
Rahul Sharma, co-founder, Micromax said, "Vineet will be an asset in our next phase of growth, his diverse experience will be a great addition to the Micromax leadership in India both from organizational set-up and business growth perspective. Vineet is one of the most respected corporate leaders in the industry and has a great track record of successfully leading diverse brands across sectors."
"I firmly believe that he will be a strong partner in our vision to be India's first technology brand to leave an imprint at the global level. We look forward to working closely with Vineet and support him in this new journey."
Apart from leading company's growth & profitability he will spearhead the transformational agenda of Micromax given the burgeoning opportunity in the devices space globally.
"It is a great opportunity for me to lead Micromax into its next phase of growth by consolidating and further strengthening its position in India, and looking at global markets to complete its transition of becoming a global force to reckon with", said Vineet Taneja on his appointment.
With over 25 years of experience, Vineet worked with leading consumer brands like Hindustan Lever, Nokia and Bharti Airtel, prior to Samsung. From performing sales and marketing roles at HLL and Nokia to general management responsibilities at Bharti Airtel and Samsung, Vineet has evolved as a respected leader of the telecom industry. Over the last decade Vineet has had the distinction of working for the service provider as well as the device companies giving him a comprehensive understanding of the telecom ecosystem including the OTT play.