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Medallia to sort out latency and time factors, moves to Dell

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Pratima Harigunani
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TEXAS, USA: Dell announced that Medallia, a player in Software-as-a-Service (SaaS) Customer Experience Management (CEM) solutions, has selected Dell’s Open Networking solutions to enable faster networking speeds and improve its customer experience.

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The announcement it says, demonstrates Dell’s capability as a leader in providing customers a choice of third-party operating systems to enable them to tailor networks for their specific application needs.

Medallia enables global brands to capture customer feedback across web, social, mobile, and contact center channels and deliver insights to improve the customer experience – all in real time. Medallia must process enormous amounts of data every second in order to give their customers complete visibility of the daily performance of their touch points, deliver actionable customer feedback, and resolve issues as they emerge. Medallia sought a more efficient approach to process data in real time with low latency, and selected Dell’s Open Networking for a fast, affordable and scalable solution.

Dell has achieved key momentum in open networking since it signed an agreement through which Dell offers Cumulus Linux network OS as an option for its Dell Networking S6000-ON and S4810-ON top-of-rack switches, the company added. This combined solution is said to help enterprises and service providers achieve holistic management and provisioning of the complete data center compute and networking environment, physical and virtual, and accelerate deployment of new applications while simplifying IT operations.

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As the announcement added, Dell’s software-defined networking (SDN) strategy is built on providing customers a choice, allowing them to tailor networks to their specific needs. Dell claims that its agnostic SDN approach fully interoperates with legacy networking devices and applications, while also supporting SDN overlays (such as VMware and Microsoft) as well as OpenFlow implementations. Yet all of these disparate devices can be managed through a single interface.

"We run our enterprise on Linux and are excited to unlock the benefits of open source technology to improve our networking operations,” said Karl Armani, Head of Infrastructure and Operations at Medallia. “We chose Dell Networking over white box vendors because Dell offers unparalleled support and top notch engineering at an extremely competitive price point. It’s great to be able to extend our existing relationship with Dell beyond their PowerEdge servers.”